Over the past 20+ years, I’ve worked with everyone from global retailers like Marks & Spencer, Boots, The Body Shop, and Harvey Nichols, to passionate founders like you—helping them develop, launch, and grow beauty and wellness brands across the world.
In 2017, I launched Bespoke Advantage, and later BeautytoLife, with one goal in mind: to take the guesswork out of building a beauty brand.
Through consultancy, mentoring, and training, I’ve supported thousands of founders in turning their ideas into real, retail-ready brands—and now, I’d love to help you too.